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Happy National Tattoo Removal Day!

National Tattoo Removal Day is back and we couldn't be more excited! In honor of today, we are highlighting one of our favorite Astanza client duos, Holly and Aaron Della Vedova, owners of Evolve Tattoo Removal and Guru Tattoo .

Evolve Tattoo Removal was recently featured on the Fireside Tattoo Video Podcast where they answered frequently asked laser tattoo removal questions and shared insight into their business. Keep reading to learn more about the Della Vedovas and Evolve Tattoo Removal’s growing success.

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Researching Laser Tattoo Removal and Aesthetic Laser Regulations: What Sources Can I Trust?

There's a lot of information out there when it comes to researching your state's aesthetic laser regulations. It can become an overwhelming process determining the difference between laser tattoo removal, laser hair removal, and other popular types of laser regulations if you don't know where to look.

Astanza is committed to helping our clients, students, and anyone interested in the aesthetic laser industry find the most accurate information to make informed buying / training decisions.  Read the tips below to help you find trustworthy sources for your state's laser regulations!

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10 Easy Ways to Protect Your Aesthetic Laser and Decrease the Cost of Maintenance

An aesthetic laser business is only as successful as the technology it uses. You can have a great clinic space and the best laser technicians – but none of that matters if you don't have a working laser.

We picked the brains of our Biomedical Engineers to get some tips for better laser-care. Here are a few ways you can protect your lasers and extend the life of your devices (and avoid extra service visits).

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Resources to Start or Grow Your MedSpa or Laser Tattoo Removal Practice

Recently, I attended the AmSpa Boot Camp in my hometown of Dallas, TX to learn a little more about the aesthetics industry and to gain additional insight into starting and successfully running a MedSpa. I found the entire weekend to be very inspiring and full of excellent information that anyone considering opening a MedSpa or laser tattoo removal center would benefit from hearing.

While I’m not going to share any of the presentations or materials presented over the weekend, I did want to share a few of my key takeaways and encourage those considering opening a MedSpa or laser tattoo removal clinic to attend one of these boot camps in person for themselves.

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Is the Length of Your Treatment Times Costing Your Bottom Line?

Medical spa businesses all over the world go to great lengths to create a relaxing and refreshing environment that leaves their clients feeling rejuvenated. One way of ensuring your clients’ happiness and your business’ success is by completing treatments in a timely manner.

Whether you are an established aesthetic practitioner or just starting out in the medical spa business, it is important to keep your total treatment times in check to maximize your growth and profits. In this article, we will explain how shorter treatment times contribute to increased profitability.


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Is Customer Service the Key to Increased Profitability for Your MedSpa?

Customers are an essential factor in a business’ success. If you think about it, customers make up your entire business. Everything from marketing, advertising, sales, and how profitable your business is, rely solely upon your customers. The saying “The customer is always right” isn’t a literal phrase as much as it is a reminder for businesses and employees to treat their customers with the utmost respect and service. A happy, satisfied customer is more likely to promote your business via social media, recommend your medical spa to friends and family, return for repeat treatments, and explore additional services.

In this article, we will discuss the importance of customer service and why it is the key to long-term success and profitability of your medical spa.


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Referrals, the Key to Marketing Your MedSpa

 

Referrals play a significant role in the lives of consumers. We often turn to friends and family for advice on which TV series to start, which movie to watch, which restaurant to eat at, which products to buy, and so on. We even invest in brands that celebrities and social media influencers use and promote. When it comes to investing in a brand or purchasing a product, we tend to put our trust in the opinions of people in our lives.

For most businesses and especially for medical spas, the key to success depends on customer referrals. In this article, we will explain the importance of referral marketing and how it can be used to grow your practice and profits.


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