Entering any industry as an entrepreneur comes with potential risks and can require training, certifications, acquiring proper insurance, and more. Business owners and entrepreneurs might hear about similar challenges when starting a laser tattoo removal business or medical spa. Each industry has its intricacies, regulations, market demand, and purchasing equipment processes. Astanza guides practitioners through each phase of setting up a laser tattoo removal business or medical spa; offering industry-specific strategies to simplify starting a new med spa aesthetic business or expanding an existing medical spa practice. Keep reading to learn more about how to start a med spa by providing laser tattoo removal.

Read More

As the aesthetic industry continues to evolve, it's imperative for med spa owners and aesthetic laser practitioners to explore innovative services that not only meet client demands but also contribute to business growth. Laser hair removal is one of the most popular treatments offered by laser clinics and shows no signs of slowing down. Providing this non-invasive, efficient, and long-lasting solution to unwanted hair offers numerous advantages to existing aesthetic clinics. Learn about the benefits of adding laser hair removal services to your existing med spa or aesthetic laser business and how it can positively impact your practice.

Read More

Laser hair removal has become one of the most popular non-invasive cosmetic procedures. With the increasing demand for this service from men and women all over the U.S., it's essential for practitioners to upgrade their laser hair removal equipment to meet the needs of their clients and increase med spa profits. The MeDioStar^® diode hair removal machine can help aesthetic laser businesses increase their med spa profits by providing a more effective, comfortable, and efficient laser hair removal service.

Read More

As an aesthetic practitioner, marketing through special holidays and events can effectively increase brand awareness, reach new clients, and celebrate your loyal customer base. National Hair Removal Day – coming up soon on March 3rd –  is an excellent opportunity to showcase your laser hair removal services and generate revenue. Continue reading for tips on effectively marketing your aesthetic laser business during National Hair Removal Day, including in-house events, social media campaigns, special promotions, and collaborating with other local aesthetic businesses.

Read More

2023 is almost here, and we’re proud of all our accomplishments in 2022. From growing our team to earning awards and welcoming new clients into the Astanza Family, 2022 has been full of positive strides within the aesthetic medical device industry we’re incredibly excited to share. Grab a cup of coffee or hot chocolate, find a cozy chair and enjoy our end-of-year recap.

Read More

Now is the time to think about how you can expand your current offers for your aesthetic practice as the end of 2022 quickly approaches. Adding on services gives more treatment options for your clientele and increases profits for your business. Whether you’re considering adding laser hair removal, laser tattoo removal, skin resurfacing, or other related aesthetic services, continue reading this article to learn how you can successfully grow your aesthetic laser business in 2023.

Read More

Successful businesses aren’t created overnight; they’re built over time with the help of dedicated employees always working to create the best experience possible for their clients. As an aesthetic practice owner, you’re well aware of how important hiring and maintaining a strong team is. Without the help of your office staff and aesthetic practitioners, your clinic wouldn’t be where it is today.

Read More

As a business owner, it’s essential to plan ahead, think of ways to improve your services, and ultimately provide the best care for your clients. One of the ways to grow your business is to expand your services with a new and exciting product or treatment. For example, hair removal is widely sought after worldwide and is a surefire way to attract new clients and cater to existing clients. While there are several methods for removing unwanted hair, a few stand out more than others, not only in efficacy but in profitability, comfort, and speed.

This article discusses the top hair removal methods seen in aesthetic practices and salons and why laser hair removal is superior to them all.

Read More

Have you heard the phrase, “give love, get love”? Whether you’re a believer in karma or simply like to put good work out into the universe, offering special discounts and running promotions for your business is the perfect way to reward your clientele while simultaneously filling up your appointment books.

Read More

There are several things to consider when opening an aesthetic practice. From financial planning to business forecasting, creating a marketing and communications strategy, and everything in between, successfully launching a new business takes dedication and a solid foundation.

Read More