As a business owner, it’s essential to plan ahead, think of ways to improve your services, and ultimately provide the best care for your clients. One of the ways to grow your business is to expand your services with a new and exciting product or treatment. For example, hair removal is widely sought after worldwide and is a surefire way to attract new clients and cater to existing clients. While there are several methods for removing unwanted hair, a few stand out more than others, not only in efficacy but in profitability, comfort, and speed.
This article discusses the top hair removal methods seen in aesthetic practices and salons and why laser hair removal is superior to them all.
Waxing is a popular hair removal method commonly seen in salons, MedSpas, and other aesthetic practices. Many consumers also buy at-home kits to wax their unwanted hair themselves. However, waxing produces temporary results that require ongoing appointments and often result in bacterial infection, red bumps, burns, discoloration, torn skin, and ingrown hairs.
Furthermore, waxing is a timely process that requires numerous consumables. Treatments usually consist of warming wax, applying wax to the desired area, applying a strip, and removing the hair by pulling off the strip quickly. These steps are repeated in the selected areas and can be a messy and timely process, especially in large treatment areas.
Electrolysis has been around for several years and is the only FDA-approved method for permanent hair removal. This procedure involves emitting an electrical current to the follicle root using a fine needle or thin wire. The electrical current destroys hair roots, preventing unwanted hair from regenerating.
While electrolysis is permanent, it is incredibly time-consuming, requiring individual hair strands to be treated one at a time. As a business owner, providing fast and efficient treatments can help you see more clients in a day and increase your profits; this is something electrolysis treatments can’t always offer. Furthermore, electrolysis is painful for many clients.
Laser Hair Removal
Laser hair removal is one of the most popular and effective methods for removing unwanted hair. It’s a newer method than electrolysis and is FDA-approved for permanent hair reduction. However, don’t let this phrasing deter you from adding it to your list of services. Laser hair removal produces permanent results for most customers and can remove up to 95% of hairs thanks to its speed and accuracy. In addition, numerous laser technologies are available today that are safe to use on all skin types, even newly tanned skin, like the Astanza MeDioStar diode laser.
Laser hair removal is commonly confused with IPL (intense pulsed light) hair removal. While both are light-based procedures, IPL systems use a broad spectrum of light with numerous wavelengths that penetrate the skin at different depths and are more scattered. For this reason, IPL devices are known to be weaker, more dispersed, and less targeted than lasers. Lasers, such as a diode or alexandrite laser, use a single-spectrum wavelength of light, meaning it's more focused and produces very high, concentrated energy that can directly target a hair follicle versus the surrounding skin.
The biggest advantage of laser hair removal over electrolysis, and why many practitioners and consumers prefer it, is that treatments are significantly faster and much more comfortable.
The demand for smooth, hair-free skin has never been greater. More aesthetic practices, physicians, and MedSpas are adding laser hair removal to meet their clients' hair removal needs. This permanent technique is safe, fast, and highly effective. Download our free eBook, Expanding Your Aesthetic Business with Laser Hair Removal, or contact Astanza today to learn more.