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Looking Ahead: Tax Planning for Aesthetic Practices

Are you interested in starting your own laser aesthetic business? Maybe you’ve been thinking about expanding your existing medspa or tattoo shop with laser tattoo removal. Well, now is the perfect time to start thinking about investing in a new laser. As one year closes, another one begins, opening up many new possibilities for your aesthetic practice.

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How to Successfully Market Halloween for your Med Spa

Halloween is one of the most festive holidays of the year and the perfect opportunity for aesthetic practices to BOOst profits. I mean, think about it. People are already buying costumes, fall decorations, pumpkin carving materials, Halloween candy, and even costumes for their pets to trick-or-treat themselves. So, why wouldn't they take advantage of a Halloween promotion or participate in a Halloween event from their favorite local aesthetic provider?

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IRS Section 179: What You Need to Know for 2021

The Section 179 deduction is an Internal Revenue Service (IRS) tax code that allows medical and aesthetic businesses the opportunity to deduct the total cost of qualified equipment, such as a laser purchase, acquired in 2021 rather than writing off smaller amounts over several years. In other words, Section 179 removes the wait for reimbursement and allows businesses to receive a significant tax refund in the current year versus amortized payments over the life of the asset purchased.

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Diode Laser Hair Removal with the Largest Spot Size

The Asclepion MeDioStar® diode laser revolutionizes hair removal treatment and other aesthetic procedures thanks to its intuitive design and leading advancements in technology. Featuring a cutting-edge cooling system, an industry-leading spot size, numerous treatment capabilities, improved overall user experience, and much more, the Asclepion MeDioStar®, backed by Astanza, is the preferred choice for aesthetic practitioners, dermatologists, plastic surgeons, and leading medical spas.

In a recent Instagram video by Neisha Croffitt, PA-C, at Dr. Jason Emer's office in Beverly Hills, Croffitt discusses some of the features that make the Asclepion MeDioStar the most sought-after diode hair removal laser on the market.


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Astanza Partners with Leading Dallas Tattoo Artist and Studio

Since its early beginnings, Astanza has established itself as a leader in laser tattoo removal technology. It didn’t take long for us to realize the enormous impact our lasers were making in the lives of individuals around the world. One of the most significant communities we’ve been able to change lives through is the tattoo industry. For more than a decade, we’ve partnered with countless tattoo artists and tattoo studios to deliver safe, fast, and effective removal results.

One partnership we’re particularly proud of is with Josh Hall and Lamar Street Tattoo Club. Just a 7-minute walk from Astanza’s headquarters, Lamar Street Tattoo Club and owner Josh Hall, a seasoned tattoo artist, were recently nominated for the Best Tattoo Artist and Best Tattoo Studio in the 2021 Best of Dallas® Reader’s Poll.

Keep reading to learn more about Lamar Street Tattoo Club, Dallas’ highest-rated tattoo shop, and their success in adding laser tattoo removal to their practice.

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See the Winners of Astanza's Biannual 2021 Before and After Photo Contest

Astanza is super excited to share the winners of our biannual Before & After Photo Contest! This exclusive contest is limited to Astanza clients and rewards them for their impressive treatment results using Astanza laser technology.

The contest is held twice a year and contains three categories:

  • Best Completed Tattoo Removal B&A Photo
  • Best Lightening AND Cover-up B&A Photo
  • Best Aesthetic Treatment B&A Photo

Although we didn't receive many aesthetic treatment entries, we had numerous tattoo removal submissions and...drumroll, please... rewarded Evolve Tattoo Removal for the best-completed tattoo removal photo and 1 Point Tattoo for the best lightening and cover-up photo.

Keep reading to learn more about these clients and their amazing work!

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Client Feature: 404 Laser Tattoo Removal Tracks Real Demonstration of the Fading Process

If you haven’t noticed already, Astanza loves to feature our clients for their amazing work! This week, we want to highlight 404 Laser Tattoo Removal for one of the smartest campaigns we’ve ever seen. Liam Shelton, the fou

nder of 404 Laser Tattoo Removal, has tattooed the numbers 0 through 9 on his forearm to track the laser removal process and give a visible representation of the expectations customers should have during their treatment progress.

Keep reading to learn more about 404 Laser Tattoo Removal, where Shelton’s creative fading idea came from, and what he hopes to accomplish through it.


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Astanza Wins Three Aesthetic Everything Awards

Astanza is equally thrilled and honored to share our latest achievement of winning three awards from the Aesthetic Everything® 2021 Aesthetic and Cosmetic Medicine Awards. This is the second year in a row Astanza received the awards for "Top Aesthetic Company," "Best Laser Service and Training," and "Best Laser Company to Work For" from thousands of nominations and votes from industry leaders in the Aesthetic Everything network.

Aesthetic Everything is the largest global network for aesthetic professionals. It is most well-known for its annual Beauty Expo Trade Show & Celebrity/Media Red Carpet Awards, where numerous leaders in the aesthetic industry gather for a night of festivities and celebrating accolades.

Astanza is delighted to be recognized once more for our hard work, strong team and client relationships, and growth as an aesthetic company. We count this as yet another huge milestone and confirmation that we're headed in the right direction. Keep reading to learn more about Astanza's award-winning features!

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How Celebrating National Tattoo Removal Day Can Increase Profits

National Tattoo Removal Day is just 46 days away! Each year on August 14, thousands of individuals and businesses celebrate the innovative procedure of laser tattoo removal. Astanza, the leader in tattoo removal laser technology, founded this nationally celebrated day to highlight the laser tattoo removal industry, support patients who removed a tattoo, encourage those interested in laser tattoo removal, and recognize the numerous practitioners and laser tattoo removal businesses that perform this high-demand procedure.

Spectrum Laser Aesthetics, a leading aesthetic practice in Tyler, Texas, has participated in National Tattoo Removal Day the last two years. Even during the COVID-19 pandemic, they experienced their highest laser tattoo removal sales thanks to National Tattoo Removal Day promotions and successful marketing efforts. We recently interviewed Jarod Stevens, co-owner of Spectrum Laser Aesthetics, to learn more about how they profited from celebrating National Tattoo Removal Day.

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